Tag: what I do

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Small Biz Owners, Meet Google Posts

December 14, 2017

Pop quiz, small biz owners – are you effectively managing your Google My Business tool and putting the new Google Posts feature to work? If you’re secretly wondering what Google My Business even is, well, there’s your answer. Read on for a quick-and-dirty review of this handy tool and its latest feature – and how…

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When Your Business Blog is a Wasteland

October 27, 2017

If you’ve read anything on this blog, you’ve learned that business blogging is a wildly effective way to get fresh new content on your site. That’s important, because guess who loves fresh content? Search engines. The more you serve it up, the more frequently search engines visit your site, and the better your chances of…

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Two Reasons Your Business Blog is So Lame – And How to Fix It

October 10, 2017

It still surprises me when I have to explain to smart business folks why business blogging is such a savvy move. It’s usually because they don’t really know what it is, or they tried it for two months but didn’t see any results. Usually, they just don’t understand how it works. But no matter what…

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6 Must-Read Tips for a Happy, Healthy Business Blog

September 11, 2017

When it comes to promoting your business, blogging really deserves its own wonderful little category. Nothing else can drive website traffic, boost sales, position you so winningly in your industry, and help you reach new markets in quite the same way – and certainly not as cost-effectively. So why are so many business owners failing…

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Before You Hire a Content Writer or Blogger for your Business…

September 5, 2017

Remember when blogs first blew up and everyone and their mom had one? Some of those glorified online journals are still going strong today, evolving into lifestyle blogs with a following beyond immediate family members. But the difference between lifestyle and/or personal blogs and business blogs is, well, have you been to the Grand Canyon?…

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3 Tips for Rocking that Business Blog

August 24, 2017

I met with a new client today – oh yeah! – and he admitted that while he was completely on board with a responsive new website, he didn’t really understand the value of this whole blog thing. Well! I quickly brought him up to speed on the many, many benefits of a really great business…

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