Tag: business blogging


Yes, Your Small Business Needs a Blog

February 17, 2018

I came across an article recently that was catchily titled, “Does my small business website need a blog?” This is a topic I’ve written about before, and I like to see how others are framing the same general information. But the gist of this piece was based on the idea that you have to want…

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Here’s the Deal with Blog Post Ranking on Google

January 31, 2018

After publishing a blog post and following best practices – catchy title, interesting content, great links, cool images – you’re drumming your fingers, waiting for it to appear. But no matter how often you refresh, that blog post is nowhere! What went wrong? Maybe something, but probably nothing. Here’s the deal with blog posts ranking on…

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The Beauty of Passing Your Biz Blog to Someone Else

November 14, 2017

The other day, I met a potential client and we talked business blogging. Different people have different ideas of what that looks like, and this particular client was envisioning a hands-off approach that would mean little input from his side and really great results. Luckily, that always sounds good to me, because there’s beauty in passing your…

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When Your Business Blog is a Wasteland

October 27, 2017

If you’ve read anything on this blog, you’ve learned that business blogging is a wildly effective way to get fresh new content on your site. That’s important, because guess who loves fresh content? Search engines. The more you serve it up, the more frequently search engines visit your site, and the better your chances of…

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Two Reasons Your Business Blog is So Lame – And How to Fix It

October 10, 2017

It still surprises me when I have to explain to smart business folks why business blogging is such a savvy move. It’s usually because they don’t really know what it is, or they tried it for two months but didn’t see any results. Usually, they just don’t understand how it works. But no matter what…

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The Real Tricks to Crushing that Guest Blogging Opportunity

September 22, 2017

Picture this – you’re plugging away on your business blog, sharing useful tips and tricks, answering burning industry questions, all that good stuff, when an email appears complimenting you on a recent post and offering a guest post. Quick – what’s your move? If you’re thinking you’d need to proceed carefully and start with a…

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6 Must-Read Tips for a Happy, Healthy Business Blog

September 11, 2017

When it comes to promoting your business, blogging really deserves its own wonderful little category. Nothing else can drive website traffic, boost sales, position you so winningly in your industry, and help you reach new markets in quite the same way – and certainly not as cost-effectively. So why are so many business owners failing…

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Before You Hire a Content Writer or Blogger for your Business…

September 5, 2017

Remember when blogs first blew up and everyone and their mom had one? Some of those glorified online journals are still going strong today, evolving into lifestyle blogs with a following beyond immediate family members. But the difference between lifestyle and/or personal blogs and business blogs is, well, have you been to the Grand Canyon?…

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