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Small Business Blogging – Proof that it Works!

January 18, 2015

Small business blogging is catching on. Historically, I was the one approaching small businesses to explain why they needed a blog (and then backing up to explain “blogging“) and how I can bring measurable value to a small business with said blog and killer content. But times, they are a-changing. Now I’m the one being…

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Collaborative Writing for the Win

January 13, 2015

A few months ago, I stumbled across a link a friend shared on social media. It was to a beautifully written post about balance and schedules and how on earth we’re supposed to manage the life of a working woman with the life of a mother all at the same time, all in the same…

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Cardinal Rules of Business Blogging

December 30, 2014

Here’s the truth, people. There are two hard and fast rules to blogging, and I’m breaking them big time. If your goal is to boost your organic ranking, blogging is a great way to do it. But – and this is a big ol’ but – you have to follow two cardinal rules. Cardinal Rule…

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Three Secrets to Awesome Blogging for your Business

November 14, 2014

I’ve written before about the benefits of business blogging – wildly effective, inexpensive and easy – and now I’m going to let you in on a few secrets. Here are three secrets to awesome blogging for your business. 1. Awesome Blog Post Framework Every blog post needs the following: A catchy title with the post’s…

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Brainstorming Blog Post Topics – A Primer

October 26, 2014

Business blogging is an effective way to share valuable information with your target market and establish a relationship that moves them further down that sales funnel. Sticking to a consistent blogging schedule is wise, but it begs the question: How the heck do I come up with content?  It’s easier than you think to brainstorm…

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New Work Alert: A Fitness Studio & Paddleboard Company Join the Ranks

September 15, 2014

Good news! I’m excited to announce that I’m working with two awesome new clients. Freestyle fitness This kick-ass, martial-arts based fitness program is born of Freestyle Martial Arts Academy, where my kiddos are fortunate to practice. I’ve been a student/instructor at Freestyle for well over ten years now and now I’ll be overseeing its marketing efforts….

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The Benefits of Blogging for the Small Business Owner

August 23, 2014

If you’re like many, many small (and even big) business owners, you may have wondered about blogging – what it costs, how it benefits your biz, and even what the heck it is. Well, you’ve come to the right place. This is the quick and dirty rundown on how, when and why blogging is a…

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